Recreational sports league · Scottsdale, AZ
Chump League
Pre-launch brand and teaser site for a Scottsdale, AZ recreational soccer league. A password-gated coming-soon page that drives sign-ups to the Instagram community.
Overview
Chump League is a recreational soccer league based in Scottsdale, AZ, building a community of casual players ahead of its public launch. Claorova designed and built its pre-launch presence: a password-gated coming-soon teaser that creates anticipation, captures early interest, and channels prospective players into the league's growing Instagram community. The result is a focused launch funnel that builds momentum before the full season platform goes live.
What we built
- Password-gated coming-soon landing page that controls access and builds pre-launch exclusivity
- Anticipation-driven teaser layout with a branded hero and league messaging
- Email and interest sign-up capture to build a launch waitlist
- Instagram community call-to-action driving early followers to the league's social channel
- Mobile-first responsive design tuned for social-referral traffic
- Custom domain setup and SSL on chumpleague.co
- Lightweight, fast-loading single-page build optimized for share-driven visits
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